This is an Online based Management Information System platform that allows buyers to easily track/search for products using their smartphones or laptops with an internet connection. The platform should be user-friendly and has a responsive design that fits in all devices. Depending on its adoption rate, it has capabilities of future USSD integration and compatibility with Add-in analytics that will generate reports on trends, giving quality statistics over time that will be useful for investors in the indigenous chicken value chain. This platform will initially sell variety of indigenous chicken value chain products - feeds, eggs, chicks, poultry extension, live and processed chicken online.